The Future of Fashion Is New End-To-End “Brand Operating System” Platforms
5 min readJan 6, 2020
Creating and running a fashion brand is starting to look as simple as creating and running a social media account… tap to design, tap to price, tap to finance, tap to market, tap to make, tap to retarget. A new wave of software platforms is finally connecting all the machines and systems behind the scenes, and the effect is nothing short of revolutionary.